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Caroline Larsson

A cOllection of my work

I Choose Shoes This piece represents a visual article that we were tasked to create under the title "I Choose Shoes". We were given a 'blank canvas' in terms of deciding what to write about - I chose to dedicate my article to the empowerment that the perfect pair of heels can offer women.	Exhibition Board 1 To my delight, my pop-up concept was chosen as I finalist by Browns VM director Joanna Galanis, Legend VM content director Valerie Wilson and Harlequin Design head of business development, James Bartington. As I finalist I had to create a new visual representing my idea for the pop up event as it was to be displayed at the Retail Design Exhibition. To enhance the colourful flower aesthetics I chose a clean white background combined with a bold black font to make an eye-catching statement.	Exhibition Board 2 This is my second visual I created to be displayed at the VM Conference at the Retail Design Exhibition. Here I am displaying the floorplan, exterior and design features of the venue such as arched windows, floral walls and elegant mannequinns.
Browns Bride Pop Up Store This is a mood board I created for my Creative Marketing class. We were asked to produce a bridal pop-up store event. The theme I came up with for the pop-up space was 'Scent of Spring' where an elegantly classic interior and subtle colours met floral influences to create a breath taking, romantic atmosphere.	Blog Concept One of the assessments for my Fashion Communication class was to create a blog concept. We had to choose a theme, come up with a title and decide what we wanted the blog to be about. I chose to create a blog with a life style undertone with an emphasis on fashion, focusing on strong visuals and inspiring texts.	Me As A Brand This piece of work showcases some of my Photoshop skills that I acquired during my Fashion Communication classes. This project represents me, if I were a brand, describing my style, quality, target audience and aesthetic value.

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